crEATe investigates new trends and visual developments in and around food.
Food is not just a hot topic in design and cutting edge creativity today, but also an enormous industry with changing standards and perceptions. Based upon research by trend analysts Chris Sanderson and Martin Raymond from the London firm The Future Laboratory, this sourcebook documents and illustrates manifold examples and concepts that are the driving forces in contemporary food, both influencing and inspiring today’s visionary chefs, designers and consumers.
Six extensive chapters shed new light on the central topics and various approaches relevant in contemporary food with incisive texts including profile features of visionary creative’s accompanied by visuals. It examines everything from the way we eat, the interiors and furniture of innovative restaurants and shops, industrial design and the packaging of food to branding and consumerism.
The multifaceted examples in this informative volume are diverse – all indicating how food is gaining new meaning in our lifestyle and in top-notch contemporary design.
We’ll have new podcasts featuring eating designer Marije Vogelzang who’s work is featured in the book and with co-editors Chris Sanderson and Martin Raymond about the crEATe book around its release.
International release: late November 2008
Get a sneak preview with a selection of pages from HERE.